Bicycle Trip
Bike shop dedicated to serving the bicycling community by providing expert and quality service.
Bookshop Santa Cruz
Independent bookstore. Includes staff recommendations, author profiles, bestsellers, and a calendar of events.
Dell Williams
Jeweler offering diamonds, Mikimoto pearls, watches, porcelain sets, crystal sets, and gifts.
Made in Santa Cruz
Selling the work of local artisans online and from their store on the Santa Cruz Wharf.
Marini's at the Beach
Original recipe salt water taffy and caramel corn since 1915. Fine candies and collectables.
Marty Magic Jewelry & Sculpture
Unique original jewelry and sculpture created by lost-wax casting.
Richard H. Donnelly Fine Chocolates
Award-winning chocolate maker. Includes mail order form, retail locations, recipes using their chocolate and a gift registry.
Shen's Gallery
Importer and retailer of provincial Chinese antiques: furniture, designer-quality accessories, and a wide array of unusual handicraft.
Shoppers Corner
Local independent market since 1938. Photo gallery, current specials and store history.
Sweeley's Design Shop
Florist offering arrangements for everyday occasions, weddings and events for delivery throughout Santa Cruz, Canta Clara and Monterey Counties.
Sylvan Music
Specializing in acoustic and electric stringed instruments. This site includes an inventory of instruments, info about the store and related resources.
The Vault Gallery
Unique contemporary jewelry, fine clothing and innovative craftwork.